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Too Gruesome?

This topic is about Too Gruesome?, the author, Mzzl, wrote about: Hey ppl, A couple of friends and me made a little movie for a dutch KitKat commercial contest.. (I did the editting, color correction and special effe ... To read more just scroll down

 
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> Too Gruesome?
Mzzl
post Nov 26 2008, 12:13 AM
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Hey ppl,
A couple of friends and me made a little movie for a dutch KitKat commercial contest.. (I did the editting, color correction and special effects)
And now it got rejected because its too gruesome... (?!?!)
Please have a look and tell me what you think:

http://vimeo.com/2306192
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lut
post Nov 26 2008, 07:34 AM
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amazing and i like it , i always liked the way ppl from the land of water made commercials always good fun and this one would win for me ..............very very nice and common ppl see more gruesome stuff then this
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torrenter
post Nov 26 2008, 08:31 AM
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Technically beautiful applaud.gif

But would give some kids nightmares (the rotating saw is too memorable)
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yourmercifulgod
post Nov 26 2008, 09:48 PM
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I liked it! A lot! applaud.gif
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Siris10
post Nov 28 2008, 10:56 PM
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really good mate...not really the kind of advertising KitKat is used to but im very impressed
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Mzzl
post Nov 29 2008, 03:31 PM
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Thanks for the positive reactions ppl! worship.gif

It's allways hard to keep an objective view on a project after working on it for days and "pixel-f**king" all the details...
And allthough we didnt go for splatter and kept it all pretty suggestive,
I can see now that it still might be a bit too much for the little 'uns.

We are still trying to reach one of the moderators from KitKat to find out exactly why they rejected it,
(we just got a standard layout happy kitkat reply mail with one sentence added: "your entry just got rejected")
but we'll probably do a re-edit and rework of the sound (less screaming) and try again...

Glad to hear real people like it though!
(and not just our friends) biggrin.gif

This post has been edited by Mzzl: Nov 29 2008, 03:34 PM
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Jeremy221
post Nov 30 2008, 08:41 AM
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Good video but I would comment that it felt like it was going in two directions. From an American advertising perspective it felt like it had the style of horror/torture movie for the first bit but then shifted drastically to the cheesy candy bar style. I understand that this shift was part of your design but there needed to be some queues that hint to the viewer that this is in fact something different. Here in the States there was a commercial for a new cell phone by Sprint that also used the horror theme but the advertisers added queues for the viewers to indicate the difference.

Sprint Halloween Instinct Phone Ad






*There is another video that does the integration better. I wasn't able to find it on before I posted this. My memory of the commercial, much like the one above, felt a lot like an American horror movie trailer but they changed the color pallet and added a certain level of comedy. Not that your piece or audience are or should be the same. Nice work so far.
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madmanc
post Dec 13 2008, 10:20 AM
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Nice work...made me feel like a Kitcat...lot better than normal boring ads cool.gif
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Mzzl
post Dec 22 2008, 04:44 PM
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Hey people!

First off, thanks for all the (positive) feedback!

Now we did a bit of re-editting and they accepted it biggrin.gif
Please visit the site and have a look. (and maybe vote for us? rolleyes.gif )

http://www.haveabreak.nl/viewmovie.aspx?SA...03-5a7c853e896c

I'll also upload a Highres version to Vimeo soon...

Thanks again,
mK
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MichaelKVegfruit
post Dec 24 2008, 02:09 AM
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QUOTE
(and maybe vote for us? rolleyes.gif )


It's cool: what's the link to vote for it? I don't read dutch, and don't want to click the "ban this cr*p" button by mistake.
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biebel
post Dec 28 2008, 04:04 PM
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The star icon with "waardeer film" (rate movie) on it is the one.

Very nice indeed, but the comment on the site is correct, it should be "have a break have a KitKat"
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